The Oxford Street Dental Practice is the premier dental surgery in Nottingham. However, their branding and website had begun to look tired and outdated, and the website had a low ranking with the major search engines.
Stamp worked with the Oxford Street Dental Practice to redevelop the brand and website that reflected the superior service provided by the practice. The new brand reflects the luxurious surroundings and high levels of care patients receive from Nottingham’s premier private dental surgery. The brand has been implemented across signage and all print materials.
In addition, a new website was created that also highlights the quality of the brand with beautifully art directed photography. The website also incorporates Stamp’s own easy-to-use content management system which allows staff at the practice the flexibility to add information and pages whenever they are needed.
The dental market place is full of generic template websites that use boring stock images that have no relation to the actual business they represent. Stamp’s approach was to use professional photography to showcase the newly decorated surgery to demonstrate the superior service and surroundings the patients would be expecting.
The site was search engine optimised so that patients could easily find the practice on Google. Pay-per-click advertising was also carried out at the development stage so that the Oxford Street Dental Practice would appear on the first page of Google immediately.
Since completed this project the Oxford Street Dental Practice has enjoyed a 20% influx of new patients.
Please visit the website: The Oxford Dental Practice
By Christopher Fitton
Mob: 07966 539 459